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Selling process

How do I price my home competitively without leaving money on the table?

Answered byChris DeutschLicensed MN Realtor (MN #20382264)
Direct Summary (TL;DR)

Pricing isn't about what you want or need—it's about what comparable homes have sold for in the last 90 days, adjusted for condition and market trajectory. I price slightly below market value to create competition, which often drives the final price above where we'd have listed higher. A $525K home priced at $499K can get 5 offers and sell at $540K. The same home priced at $540K sits for 30 days and sells at $515K. Pricing is strategy, not math. Grab coffee with me and I'll bring the last 90 days of comps for your block — no pitch.

I wrote this answer, and I stand behind it. I'm Chris Deutsch, a Minneapolis Realtor (MN #20382264). Twenty-five years of walking these neighborhoods, checking basements, and sitting across kitchen tables from people making exactly this call. I re-check every answer and date it — this one was last verified .

If your situation is more specific than the market, that's the one worth talking through. Email me at chris@lakesarearealty.com.

Transition Lens: generalSource: Client QuestionID: selling-003

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