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Rogers

Gateway to the North

Rogers runs on a heavy commercial tax base — Cabela's and the I-94 corridor — which keeps residential taxes steadier than its growth would suggest. It's 25 minutes to downtown and 30 minutes closer to cabin country every Friday. Median price is $475,000 with 21 days on market. Chris Deutsch of Lakes Area Realty checks freeway noise on any listing near the corridor.

The Atmosphere

Commercial, Busy, Outdoor-Focused

Rogers is the last stop before 'Up North'. It’s a thriving commercial and residential hub on I-94. Known for Cabela's and great schools, it draws people who want amenities but easy access to the cabin.

Cabin CommuteShoppingSchools

The Main Street Move

Rogers' 'Main Street' isn't historic; it shifted to the highway. But the old downtown area still exists as a quiet pocket away from the big box stores.
Direct Answer

What is Chris Deutsch's honest take on Rogers?

Rogers is strategic. You are 25 minutes from downtown (without traffic) but you are also 30 minutes closer to Brainerd on Friday afternoon. It’s a high-amenity suburb that functions perfectly for active residents.

Vibe Score
5/10
Overall intensity
Walkability
3/10
Pedestrian friendly
Noise Level
Urban Hum
Auditory profile
Coffee Index
5/10
Caffeine access
The Numbers

Smart Money Move?

Let's look at the raw data. No sugarcoating.

Average Price
$475,000
Market Velocity
21 Days
Annual Sales
380 Homes
*Market data: April 2026 · Source: Minneapple Engine / InfoSparks

Monthly "All-In"

Estimated mortgage, taxes, and insurance.

$3,173/mo

Down Payment

*Based on a 7% rate and $475,000 price. In Rogers, taxes vary by block, but this gets you in the ballpark.

Run your own numbers
The Partner Scoop

Rogers has a high 'Commercial Tax Base,' which helps keep residential property taxes relatively stable despite the high level of services and new schools.

Real Talk Warning

I-94 runs right through it. The traffic noise is constant if you are near the corridor.

The Daily Rhythm

Living in Rogers

It's not just about the house; it's about the Tuesday morning coffee run and the Friday night walk. Here's who thrives here.

Is Rogers Your Match?

This neighborhood isn't for everyone. It's specifically optimized for these three lifestyles.

Cabin Goer

Cabin Goer

The Match

North

Beating the traffic on Friday is a major perk.

Outdoorsy

The Match

Gear

Living next to Cabela’s and Crow-Hassan is dangerous.

Busy Lifestyle

Busy Lifestyle

The Match

Go

Everything you need (Target, Kohls, movies) is right here.

Local Gems & Secrets

The massive Cabelas store in Rogers, a destination for outdoor enthusiasts.
Shopping

Cabelas

"It’s a tourist destination. Great for gear, bad for your wallet."

Wildflowers blooming in the vast prairie restoration at Crow-Hassan Park Reserve.
Outdoors

Crow-Hassan

"Restored prairie. The dog park here is basically a nature hike."

The busy patio at Maynards Rogers, filled with locals enjoying happy hour.
Dining

Maynards

"The patio vibe is strong. A local meeting place."

The Inside Scoop

Frequently Asked Questions

What is Chris Deutsch's honest take on Rogers?

Rogers is strategic. You are 25 minutes from downtown (without traffic) but you are also 30 minutes closer to Brainerd on Friday afternoon. It’s a high-amenity suburb that functions perfectly for active residents.

What is the catch with Rogers?

I-94 runs right through it. The traffic noise is constant if you are near the corridor.

What are the best local secrets in Rogers?

Maynard's in Rogers is just as good as the Excelsior one, but easier to park. Crow-Hassan Park Reserve has a prairie bloom worth the trip.

What makes Rogers special?

Rogers is known for Cabelas, Crow-Hassan Park, I-94 Access, Ellingson Car Museum.

What is the average home price in Rogers?

The average home price in Rogers is $475,000, with homes typically spending 21 days on market. 380 homes sold last year.

Sources & Data

The market, school, and walkability figures on this page for Rogers come from these sources.

Market data as of April 2026

A note from Chris

Thinking About Rogers?

I've been helping people find homes in Rogers for over two decades. If you're curious about what's out there — or just want to know what your home might be worth — I'm happy to chat. No pitch, no pressure. Just real talk over coffee.

25+ Years Twin Cities500+ Guided TransitionsSenior Specialist (SRES)

Rogers Neighborhood — Quick Answers

What is Chris Deutsch's honest take on Rogers?

Rogers is strategic. You are 25 minutes from downtown (without traffic) but you are also 30 minutes closer to Brainerd on Friday afternoon. It’s a high-amenity suburb that functions perfectly for active residents.

What is the catch with Rogers?

I-94 runs right through it. The traffic noise is constant if you are near the corridor.

What are the best local secrets in Rogers?

Maynard's in Rogers is just as good as the Excelsior one, but easier to park. Crow-Hassan Park Reserve has a prairie bloom worth the trip.

What makes Rogers special?

Rogers is known for Cabelas, Crow-Hassan Park, I-94 Access, Ellingson Car Museum.

What is the average home price in Rogers?

The average home price in Rogers is $475,000, with homes typically spending 21 days on market. 380 homes sold last year.
25+ yearsYears in the Twin Cities
500+Guided transitions
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