Skip to main contentSkip to navigationSkip to footer

I read about "delayed marketing" listings. Does Minnesota have those?

Answered by Chris Deutsch, Founder & Editor
Licensed Minnesota Realtor #20382264 ·

The short answer

No — and that's a deliberate local decision, not an oversight. In March 2025, NAR created an optional "delayed marketing" category that MLSs could adopt: listings in the MLS but held out of public feeds for a while. NorthstarMLS reviewed it and voted in June 2025 not to implement it, because the statuses here already cover what it promised — with less confusion about where a listing actually appears.

On stage The 60-second answer

Captions on · Transcript below

The stage is set.

Chris's video answer is on its way. Until then, the short answer above says the same thing.

Read the transcript

The transcript posts with the video.

The longer answer

So in the Twin Cities, the menu stays simple. Active, with options to keep a listing off portals like Zillow while it stays in the MLS. Withheld, for full privacy inside one brokerage. Coming Soon, for public marketing before showings open.

If you saw "delayed marketing" in a national headline and wondered what it means for your sale here: nothing. The local toolbox already had the tools. Questions about which one fits? Send me a text.

The next department over

What people in this spot usually ask next.

From the editor's desk

“As Founder and Editor, I review, correct, and stand behind every answer.”
— Chris Deutsch

Is your situation more specific than the market? That's the one worth talking through.